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Bonsum

Early Stage Startup





Tagline

Goodcoin | A good digital currency generated from green shopping



Elevator Pitch

Bonsum offers rewards for sustainable shopping through an online loyalty program, guiding the customer safely through the market of organic products with an incentive to shop right. Together with HU Berlin we develop a digital currency out of this that is sourced through green shopping

Product

Bonsum is a search engine for sustainable online-shopping that rewards customers for spending their money on organic products and services. For our customers we condense the internet showing them only shops that are truly sustainable. By doing this we provide an overview of sustainable products that no single shop can offer.

For every purchase customers are rewarded with Bonets, our loyalty points.

Togehter with HU Berlin, we develop the first good currency in the world. A currency that is sourced through sustainable shopping, extremly safe and leverages the potential impact of our customers.



Why we are ecofriendly

The way we produce and consume contributes to global warming, pollution, material use, and natural resource depletion which is why Bonsum aims to make more citizens throughout Europe conscious about their impact on the environment. We aim to inspire them to consume sustainable, guiding the customer safely through the market of organic products that tick all the organic boxes from packaging to transport, resources used or fair working conditions. This aims to lead to lower carbon emissions, a boost for the shared-economy eco system and an incentive for consumers to buy up/recycled products.

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Version History

2016-03-21 12:23:31 - changed productpitch to 'Bonsum is a search engine for sustainable online-shopping that rewards customers for spending their money on organic...'

2016-03-21 12:23:10 - changed economic-impact to 'We give free money back for shopping sustainable- using an incentive system for good Sharing is the new buying We...'

2016-03-21 12:22:40 - changed social-impact to 'Bringing it to the youth Through loyalty points that are free to spend or donate and further elements of gamification...'

2016-03-21 12:22:33 - changed economic-impact to 'Sharing is the new buying We incentivize in particular car sharing as a new way of mobility '

2016-03-21 12:22:25 - changed environmental-impact to 'Minimizing waste Incentive to buy recycled products, in particular within Electronics Saving energy We are guiding...'



Website


Revenues

2014:
14970

Fundraising

€250.000 (Sales & IT)

Capital Raised

F&F: €35K
Angel: €50K

Grants Raised

EU Funding: €65K
German Government: €680K
(both non-refundable)

Employees

5

Investors

Angel Investor: 10%
F&F: 5%
EU: 0%

Customers


Offline: 6 shops, in Berlin Original Unverpackt, Upcycling Deluxe, Biolino .... Expanding to Munich

Online: >100 European partners. From big companies like GEPA, DriveNow and Avocado store to small, long-tail shops like Minga Berlin.

Enviromental Impact

Minimizing waste
Incentive to buy recycled products, in particular within Electronics

Saving energy
We are guiding the customer to energy efficient products and green energy providers

Reduce CO2 footprint
We only use sustainable products and services and want customer to at least be conscious about their impact on our planet


Economic Impact

We give free money back for shopping sustainable- using an incentive system for good

Sharing is the new buying
We incentivize in particular car sharing as a new way of mobility

Social Impact

Bringing it to the youth
Through loyalty points that are free to spend or donate and further elements of gamification we want to reach the younger audience

Awards

-Werkstatt N (Nachhaltigkeitsrat) 2015,
-2nd place in the Net Futures 2015 FIWARE Challenge in Brussel
-Top Innovator of the year 2014 (EU/EYIF)
-Social Impact Start scholarship

Request for Mentors

Looking for mentors with experience in Bitcoin, internationalisation, e-commerce and loyalty programs.

Country of Origin

Germany

Founded

2014

Twitter


Facebook


Team

Michael Weber - CEO

Frederik Betz - CMO
Max Marcon - CTO

Contact Person

Michael Weber
CEO
michael.weber@bonsum.de
+49 151 20784687

de.linkedin.com/pub/michael...



Headquarter

Gartenstrasse 3a
10115 Berlin

Tags

sustainability, shopping, loyalty system, green , bonsum, consumption, reward, reward system, innovation, Berlin